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Yuga Labs

NFT/Web3USA
✂️ Markdown
Peak $4 BillionToday
~-83%
from peak
  1. 🦄
    Became a unicorn
    2022
  2. 📈
    Peak valuation
    $4 Billion ’22
  3. 💔
    Became a Unitard
    ~2023
  4. 💸
    Last valuation
    ~$680M
Current status
~$0.7B implied (thin liquidity)

How it happened

Yuga Labs is the Web3 company behind the Bored Ape Yacht Club NFT collection and related projects, which reached a ~$4B valuation in 2022 at the height of the NFT boom. As NFT prices and crypto markets crashed, demand and trading activity fell sharply, and secondary-market marks now imply roughly $0.7B amid thin liquidity — about 83% below peak. Glassdoor reviews from the post-boom stretch described the internal churn that followed: repeated turnover in the top ranks, a strategy that kept shifting with projects approved and then shelved, and successive rounds of layoffs as trading volumes thinned and the product roadmap stayed unsettled.

Employee accounts paraphrase anonymous, unverified reviews posted publicly on Glassdoor ↗. See our methodology.

Source: TrueUp/Notice.co May 2026

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