Blinkit

How it happened

Blinkit (formerly Grofers) was an Indian quick-commerce grocery delivery company that hit unicorn status in 2021. Facing steep cash burn and a funding crunch, it was acquired by Zomato for about $568 million in stock in 2022, well below its peak ~$1B valuation. Glassdoor reviews from that stretch capture the turbulence: employees described a loss-making business with relentlessly shifting strategy and little clear direction from leadership, and — as the Grofers name gave way to Blinkit and Zomato took over — a marked cultural shift, with veterans noting that longtime managers left and the fast-scaling, high-pressure environment intensified. Even so, the business rebounded strongly under Zomato/Eternal to become a quick-commerce leader.

Employee accounts paraphrase anonymous, unverified reviews posted publicly on Glassdoor ↗. See our methodology.