Cazoo

Auto e-commerceUK

New to Unitard

💀 Dead / Bankrupt

Peak $8 BillionToday

~-99%

from peak

🦄
Became a unicorn
2020
📈
Peak valuation
$8 Billion ’21
💔
Became a Unitard
2024
💸
Last valuation
Wiped out

Capital raised

$563M

Total raised

$255K/day

Raised per day

Total raised averaged per day over approximately 6.0 years from founding to bankruptcy or shutdown. This is not measured cash burn. Methodology

Funding: Crunchbase/Tracxn

Current status

Administration 2024; NYSE delisted

The rise & fall

8 moments · 2018–2024

The key moments, with employee sentiment along the way.

2018

Founded in London

Zoopla and LoveFilm founder Alex Chesterman raises a war chest to sell used cars entirely online.

Sifted

2020

Joins the unicorn club

Barely two years old, the online car dealer crosses $1B after a fresh raise.

Sifted

Aug 2021

The peak: ~$8B NYSE SPAC debut$8B

Lists in New York via the Ajax SPAC at a valuation near $8B — a cash-burning, logistics-heavy model priced for perfection.

Sifted

2022

Deep cuts, European retreat

Slumping demand and a brutal financing environment force hundreds of job cuts and an abandoned EU expansion.

Sifted

2022–24

From the inside · Glassdoor reviews, 2022–24

Glassdoor reviews read like a love letter with a grievance attached: insiders praised the teams and the concept while blaming the top — growth chased with little control of spending, executives without automotive or logistics backgrounds — and many mourned the company as redundancies rolled on.

May 2024

Into administration — joins the Unitard Club 💔

Delisted from the NYSE, the online car dealer collapses into administration, roughly 99% below its peak.

Sifted

2024

The brand is sold to Motors

The Cazoo name lives on as a marketplace under online car platform Motors.

Sifted

$7.92Bof peak value erased · 6 years

💬 entries paraphrase anonymous, unverified reviews posted publicly on Glassdoor ↗; dated facts carry their source.

How it happened

Cazoo was a UK online used-car retailer that listed via SPAC in 2021 at a valuation near $8B. A cash-burning, logistics-heavy model, slumping demand, and a tough financing environment forced deep cost cuts and a pivot to a marketplace before the company was delisted from the NYSE and entered administration in 2024, collapsing roughly 99% from its peak.

Source: Sifted