Wound down; all services ended Dec 31, 2024 (shutdown announced Jan 2024).
The rise & fall
8 moments · 2011–2024
The key moments, with employee sentiment along the way.
2011
🌱
2011
Founded in New York
Clark Valberg's prototyping tool becomes the way design teams share clickable mockups — built by a famously all-remote company.
Wikipedia
2017
🦄
2017
Joins the unicorn club
A $100M Series E values the darling of UX teams at $1B.
TechCrunch
2018
📈
2018
The peak: ~$2B on a $115M Series F$2B
Spark Capital and Goldman Sachs lead a round that takes total funding past $350M.
The Information
2020–22
2020–22
Figma eats the market
Browser-native, multiplayer design wins; InVision's revenue roughly halves to about $50M by 2022.
The Information
2020–24
💬
From the inside · Glassdoor reviews, 2020–24
Glassdoor reviews trace the slide from inside: employees described strategy that pivoted at every monthly all-hands, a revolving door of CTOs each ordering their own reorg, and rolling layoffs and brain drain from 2020 on. As the company's rating sank, several reviewers said staff were asked to post positive reviews.
2023
2023
Sells Freehand to Miro
The collaborative whiteboard is sold off as the company shrinks around it.
TechCrunch
Jan 2024
Jan 2024
The wind-down is announced
InVision tells customers the service will switch off at the end of the year.
TechCrunch
Dec 31 ’24
🪦
Dec 31 ’24
Shuts down — joins the Unitard Club 💔
All services end on New Year's Eve 2024 — more than $350M raised, and the product simply switches off.
TechCrunch
$2Bof peak value erased · 13 years
💬 entries paraphrase anonymous, unverified reviews posted publicly on Glassdoor ↗; dated facts carry their source.
How it happened
InVision built a platform for digital product design — prototyping, collaboration and the Freehand whiteboard — an early darling of UX teams that raised more than $350M and peaked near a $2B valuation in 2018.
But Figma's browser-native tools eroded its core market; revenue roughly halved to about $50M by 2022, and after selling Freehand to Miro in 2023 it wound down, shutting off on December 31, 2024.
Source: The Information / TechCrunch / Fast Company ($115M Series F led by Spark Capital + Goldman Sachs at ~$2B, 2018; raised ~$356M total; shutdown announced Jan 2024, services ended Dec 31, 2024)
