Humane

AI hardwareUSA
New to Unitard
🀝 Acquired
PeakΒ $1 BillionToday
~-90%
from peak
  1. πŸ¦„
    Became a unicorn
    2023
  2. πŸ“ˆ
    Peak valuation
    $1 Billion ’23
  3. πŸ’”
    Became a Unitard
    Feb 2025
  4. πŸ’Έ
    Last valuation
    ~$100M
Current status
Most assets to HP $116M (Feb 2025)

The rise & fall

6 moments Β· 2018–2025

The key moments.

2018
Founded by ex-Apple executives
Imran Chaudhri and Bethany Bongiorno leave Apple to build the smartphone's screenless successor, in secret.
Wikipedia
2023
The peak: $1B before a single product ships$1B
Funding rounds value the still-unlaunched startup at ~$1B ahead of the Ai Pin's debut.
TechCrunch
Nov 2023
The Ai Pin breaks cover
A $699 wearable with no screen β€” it talks, and projects a laser display onto your palm.
TechCrunch
Apr 2024
Ships into a buzzsaw
The Pin launches to some of the harshest reviews in gadget memory, and sales never follow.
TechCrunch
Feb 2025
Acquired by HP for ~$116M
HP takes most of the assets for about a tenth of the peak valuation, and the Ai Pin is discontinued.
TechCrunch

How it happened

Humane was a US AI hardware startup founded by ex-Apple executives that launched the Ai Pin, a wearable, screenless AI device, reaching a ~$1B valuation in 2023. The Ai Pin drew poor reviews and weak sales after its 2024 launch. In February 2025, HP acquired most of Humane's assets for about $116 million, and the Ai Pin was discontinued.

Source: TechCrunch/HP release

Founders

  • Bethany Bongiorno
    co-founder & CEO
    Now SVP at HP IQLinkedIn β†—
  • Imran Chaudhri
    co-founder
    Now SVP, Design & Technology at HP IQLinkedIn β†—

Current roles as self-reported on LinkedIn, retrieved 2026-08-21. See our methodology.

More from the club

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