Humane

AI hardwareUSA

New to Unitard

🤝 Acquired

Peak $1 BillionToday

~-90%

from peak

🦄
Became a unicorn
2023
📈
Peak valuation
$1 Billion ’23
💔
Became a Unitard
Feb 2025
💸
Last valuation
~$100M

Current status

Most assets to HP $116M (Feb 2025)

The rise & fall

6 moments · 2018–2025

The key moments.

2018

Founded by ex-Apple executives

Imran Chaudhri and Bethany Bongiorno leave Apple to build the smartphone's screenless successor, in secret.

Wikipedia

2023

The peak: $1B before a single product ships$1B

Funding rounds value the still-unlaunched startup at ~$1B ahead of the Ai Pin's debut.

TechCrunch

Nov 2023

The Ai Pin breaks cover

A $699 wearable with no screen — it talks, and projects a laser display onto your palm.

TechCrunch

Apr 2024

Ships into a buzzsaw

The Pin launches to some of the harshest reviews in gadget memory, and sales never follow.

TechCrunch

Feb 2025

Acquired by HP for ~$116M

HP takes most of the assets for about a tenth of the peak valuation, and the Ai Pin is discontinued.

TechCrunch

How it happened

Humane was a US AI hardware startup founded by ex-Apple executives that launched the Ai Pin, a wearable, screenless AI device, reaching a ~$1B valuation in 2023. The Ai Pin drew poor reviews and weak sales after its 2024 launch. In February 2025, HP acquired most of Humane's assets for about $116 million, and the Ai Pin was discontinued.

Source: TechCrunch/HP release