Westwing
- π¦Became a unicorn2020
- πPeak valuation$3 Billion β21
- πBecame a Unitard2022
- πΈLast valuation~$270M
How it happened
Westwing is a Munich-based online retailer of home and living products that sells through curated daily campaigns and a growing private-label range. It rode the pandemic home-furnishing boom to an all-time high in May 2021, valuing it around β¬2.7B. As lockdown demand reversed and consumers pulled back on big-ticket home spending, sales and margins shrank; the stock collapsed more than 90%, leaving Westwing worth around β¬200-250M β a fraction of its peak. Through the downturn, Glassdoor reviews from Munich staff described layoff rounds arriving roughly twice a year after the company over-hired during the boom, alongside constant strategy shifts and reorganizations; tech reviewers tied a later wave to a rushed SaaS-platform migration under new leadership.
Employee accounts paraphrase anonymous, unverified reviews posted publicly on Glassdoor β. See our methodology.
Source: companiesmarketcap / Dealroom / EU-Startups (Oct 2018 Frankfurt IPO; ATH β¬65.23 May 2021, peak market cap ~β¬2.7B; ~β¬160-225M / ~$0.25B by 2025-26)




