The key moments, with employee sentiment along the way.
2001
π±
2001
Founded in Chicago
Clint Jones and Brandon Cruz start the health-insurance marketplace that becomes a Medicare Advantage machine.
Wikipedia
Jul 2020
π
Jul 2020
The peak: a $6.5B IPO$6.5B
One of 2020's biggest IPOs raises $914M as Medicare shopping moves online.
Macrotrends
2021
π
2021
Slips out of the club
Policy-persistency problems and tightening Medicare-marketing rules gut the commission economics within a year of listing.
Macrotrends
Nov 2022
Nov 2022
A 1-for-15 reverse split
The collapsed stock needs a reverse split to keep its listing.
stockanalysis
2021β25
π¬
From the inside Β· Glassdoor reviews, 2021β25
Glassdoor reviews from the slide described a seasonal churn cycle β mass hiring before Medicare enrollment, cuts and furloughs after β plus a closely monitored sales floor, mandatory overtime in the enrollment crunch, and commission plans that kept shifting as carriers pulled back.
2026
2026
Pennies on the dollar
By mid-2026 the shares trade over the counter as GOCOQ at a market value near $50M β down about 99% from the IPO.
stockanalysis
π¬ entries paraphrase anonymous, unverified reviews posted publicly on Glassdoor β; dated facts carry their source.
How it happened
GoHealth runs a digital health-insurance marketplace focused on Medicare Advantage, matching seniors with plans, and it staged one of 2020's largest IPOs in July at roughly a $6.5B valuation. Its growth rested on aggressive marketing and commission economics that proved fragile: policy-persistency problems and tightening Medicare-marketing rules gutted earnings, the stock collapsed about 99% (forcing a 1-for-15 reverse split), and by 2026 it traded as GOCOQ near $50M, facing delisting.
Source: Macrotrends / companiesmarketcap / stockanalysis (~$6.5B IPO valuation July 2020, raised $914M; 1-for-15 reverse split Nov 2022; ~$48M market cap, trading as GOCOQ by mid-2026)
Who ran it
Vijay Kotte
CEO (since 2022)
Still there β Chief Executive Officer Β· LinkedIn β
Current roles as self-reported on LinkedIn, retrieved 2026-08-21. See our methodology.
